I was accepted as a new member to The Artisan Group™
(TAG). I am so proud to be amongst these
elite talented artisans. I am very
excited about the prospect of celebrities wearing something that I
handcrafted...it would be a dream come true! Not to mention the support my
business will receive from TAG to thrive and continue to grow. It's truly an
honor to be selected and I can't wait to become an active member! Keep visiting
Essentials Etc. for more TAG updates.
Read more about The Artisan Group's mission and business
model (from their website www.theartisangroup.org):
At The Artisan Group™
we are on a mission to introduce Hollywood to the best of the handcrafted
movement. We do it by providing owners of artisan businesses the chance to
introduce their products to celebrities, industry leaders and members of the
press through participation in major award show gift lounges such as those
leading up to The Academy Awards*, The Golden Globes* and The Primetime Emmys*.
Because The Artisan Group takes a collaborative approach to participation in
these lounges, a marketing opportunity that would be prohibitively expensive
for most small companies becomes surprisingly affordable.
Members of The Artisan
Group showcase an array of handcrafted products, including jewelry; bath and
spa products; designer stationery and paper goods; crocheted accessories; children’s
apparel and toys; ceramics; purses and totes; hand-poured candles; hand-bound
books and journals; illustrations and paintings; hand-dyed scarves; fine art
photography; hair accessories; pet accessories and toys; and woodworked items.
The Artisan Group also
offers members guidance in sales, marketing, social media and public relations.
Our representatives are experienced and have acted as spokespersons for many
artists at Hollywood's top gift lounges, with fantastic results. Because they
know and trust us, most celebrities will pose for a professional photo with our
artisans’ products.
Participation in The
Artisan Group is by invitation only. The result is an exclusive, close-knit
community of talented artisans who exhibit excellence of product, great product
photography, impressive branding and online shop presence, unique products, an
established online sales record and products appropriate (size-wise) for
gifting.
